3 real link-in-bio examples and what to borrow from each
A creator sending people to a new video, an artist releasing a single, and a business trying to get someone to try its product need different bio pages. These three public BrandPages show how the same format can serve each job. We built the platform and included our own page; this is a look at the layouts, not a performance ranking.
The short answer
For a creator, group videos and podcasts by format. For a musician, give the current release its own section with links to each listening service. For a business, make the easiest useful step clear before asking people to sign up or pay.
1. Remi Warren: give videos and podcasts their own spaces
Remi Warren’s page has a YouTube video shelf and a separate Spotify link for his Live Wild podcast. His main website and gear cards are also available. A viewer who came for a film can recognize the video shelf by its thumbnails and titles, while a podcast listener has a named destination instead of a generic “More content” button.
- Borrow this if you publish in more than one format: give each format a clear name and keep the most relevant one near the top.
- For an episode launch, add a plainly labeled link to that episode and let the video shelf or podcast section hold the back catalog.
2. Canaan Smith: group listening options by release
Canaan Smith’s page gives a release its own artwork and puts Spotify and Apple Music next to each other under it. Music videos live in a separate shelf, and there is a booking link for people visiting with a different purpose. Each platform button says where it goes, without making fans guess which release it opens.
- Borrow this for a song, album, or episode: use one title and image, then group the service choices under that item.
- Keep booking and other professional inquiries separate from the listening links. When the next release is out, update the featured item without replacing your profile URL.
3. BrandPage: let visitors try the product first
Our own bio page leads with “Start creating,” which opens the template preview before asking for an account or a card. Other links show what a finished page can look like and explain the plan options. The paid-plan trial is a separate choice with its card requirement stated beside it.
- Borrow this when your product has a sample, demo, or guide: make the first action something people can try immediately.
- Give people a separate path to pricing and say upfront when signup or payment details are required.
Build your own first screen
Open your most recent post and finish this sentence: “If somebody taps my bio link from this post, they came to…” Put that action where a visitor can find it immediately. Pick one short label for it and one or two useful supporting links. Test the public version inside the social app and check what happens when you tap each link while signed out.
- A video creator might start with Watch the latest episode, then offer the full series and a newsletter.
- A musician might start with Listen to the new single, then offer the music video and a booking link.
- A service business might start with See the work, then link to a booking page for visitors ready to talk.
Common questions
What should be the first link on an Instagram bio page?+
Put the action your visitors are most likely to have come for first. If your latest post promises a new video, send people to that video before sending them to a store or a general homepage. Change the order when the reason people are visiting changes.
Can I use these examples as templates?+
You can borrow their structure and try a BrandPage starter with your own name, images, and destinations. The guest preview needs no account or card. An account lets you save a free private draft; making it public requires a paid publishing plan.
How can I tell whether the layout is working?+
Check whether the main destination gets clicks after you feature it. A click only tells you that someone opened a link. Confirm completed bookings, purchases, or subscriptions in the service where they take place. Compare similar campaign periods before drawing a conclusion.